With the launch of the Air Max 1 in 1987, a revolution began. In the years since, Nike and “Air” have become synonymous while expanding its loyal following.
Although March 26, 1987, marks the beginning of the epic Air Max journey, this Air Max Day launches a new chapter focused on taking action. We know that change happens when people come together. Give Fresh Air is a rally cry to unify sneaker culture around a shared passion to ignite change. Nike and our partners in North America will create ways to give “Air” to support local organizations and champion the power of community.
In Seattle, LIKELIHOOD is the Nike partner for the "Give Fresh Air" Initiative. Donate your gently worn sneakers in exchange for a free gift and a raffle ticket for prizes, including a free getaway!
Air Max Day 2019 will culminate in a big celebration event on March 26th at LIKELIHOOD where the raffle winners will be announced.
All donated shoes will be going to local charity Redeeming Soles, www.redeemingsoles.org.