{"title":"Seventh","description":"\u003cp\u003eLuxury basics, beautiful construction, entirely logo-free. \u003cmeta charset=\"utf-8\"\u003eFounded in London by Bukki Ojo and based in London, the label focuses on premium heavy-weight materials and neutral color palettes to curate an effortlessly modern wardrobe.\u003c\/p\u003e","products":[{"product_id":"denim-440-jacket-indigo","title":"Denim 440 Jacket Indigo","description":"\u003cdiv class=\"markdown markdown-main-panel md-content enable-updated-hr-color force-compact-layout stronger tutor-markdown-rendering\" id=\"model-response-message-contentr_250462a7c928e1ea\" dir=\"ltr\"\u003e\n\u003cdiv\u003eFounded in London by Bukki Ojo, Seventh evolved from a curated '90s vintage stall in Camden into an elevated streetwear label rooted in logo-free minimalist essentialism. The Denim 440 Jacket in Indigo showcases this refined vision, crafting a contemporary structural silhouette from heavy Turkish cotton twill denim. Designed with subtle shaping pleats, dropped shoulders, and a clean profile, this versatile piece effortlessly elevates daily wardrobe layering.\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cb\u003eProduct Details:\u003c\/b\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cdiv\u003eCrafted from 13.5oz (440 GSM) 100% Turkish cotton twill\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eYKK press-stud concealed front closures\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eHidden seamless pockets and signature sleeve arch detail\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eMaterial sourced and produced in South Korea\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663012315220,"sku":"T24026-INDIGO-S","price":284.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663012347988,"sku":"T24026-INDIGO-M","price":284.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663012380756,"sku":"T24026-INDIGO-L","price":284.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663012413524,"sku":"T24026-INDIGO-XL","price":284.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/440denimjacket5.jpg?v=1790203913"},{"product_id":"d7-studio-long-sleeve-tee-steel","title":"D7 Studio Long Sleeve Tee Steel","description":"\u003cp\u003eCotton jersey tee shirt constructed with 100% cotton is optimal for base layering. Dropped shoulders place seams along the shoulder blade for a weightless drape on the back. \u003c\/p\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663012642900,"sku":"T250112-STEEL-S","price":107.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663012675668,"sku":"T250112-STEEL-M","price":107.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663012708436,"sku":"T250112-STEEL-L","price":107.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663012741204,"sku":"T250112-STEEL-XL","price":107.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/D7Longsleeve1.jpg?v=1790120191"},{"product_id":"raglan-layered-longsleeve-tee-cave","title":"Raglan Layered Longsleeve Tee Cave","description":"\u003cp\u003eLong sleeve double-sleeved shirt constructed with 100% cotton. Raglan sleeve starts at the collar and extends to a raw edge at the elbow. Jersey cuff at long sleeve. Symmetrical back panelling with central seam down the spine.\u003c\/p\u003e\n\u003cdiv class=\"mt-3\"\u003e\u003c\/div\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663012970580,"sku":"T24023-CAVE-S","price":161.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663013003348,"sku":"T24023-CAVE-M","price":161.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663013036116,"sku":"T24023-CAVE-L","price":161.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663013068884,"sku":"T24023-CAVE-XL","price":161.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/Raglan_Tee_ae642931-e83d-4f60-b25e-81f54f8bc9b5.jpg?v=1792194422"},{"product_id":"v2-zip-hoodie-dune","title":"V2 Zip Hoodie Dune","description":"\u003cdiv class=\"markdown markdown-main-panel md-content enable-updated-hr-color force-compact-layout stronger tutor-markdown-rendering\" dir=\"ltr\"\u003eThis hoodie incorporates heavy duty cotton to keep you warm this season. \u003cspan class=\"citation-5\"\u003eBased in London, Seventh \u003c\/span\u003e\u003cspan class=\"citation-5 citation-end-5\"\u003ewas founded by Bukki Ojo after evolving from a curated '90s archival vintage stall in Camden into an elevated label focused on logo-free minimalist essentialism.\u003csup class=\"superscript embedded\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e The Dune V2 Zipped Hoodie exemplifies this ethos, reimagining classic '90s sportswear with signature drop shoulders and a distinctive rounded profile through the body. Finished in the brand's 'Dune' shade, it offers an effortless blend of heavyweight structure, warmth, and timeless style.\u003c\/div\u003e\n\u003cdiv class=\"markdown markdown-main-panel md-content enable-updated-hr-color force-compact-layout stronger tutor-markdown-rendering\" dir=\"ltr\"\u003e\n\u003cul\u003e\n\u003cli\u003eHeavyweight 610GSM fabric construction\u003c\/li\u003e\n\u003cli\u003eCustom YKK Seventh double zipper\u003c\/li\u003e\n\u003cli\u003eClean, stitch-less front kangaroo pockets\u003c\/li\u003e\n\u003cli\u003eDesigned for dry clean care only\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663013265492,"sku":"SVT026-DUNE","price":230.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663013298260,"sku":"SVT026-DUNE","price":230.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663013331028,"sku":"SVT026-DUNE","price":230.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663013363796,"sku":"SVT026-DUNE","price":230.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/dune_4.jpg?v=1792196592"},{"product_id":"canvas-bermuda-pant-soil","title":"Canvas Bermuda Pant Soil","description":"\u003cp\u003eConstructed with 100% cotton, the Canvas Bermuda Pant in colorway 'Soil' bring a relaxed fit to your everyday trouser. Pleats at the front and the back create space around the leg for a baggy yet structured drape. Double belt loop at the back.\u003c\/p\u003e\n\u003cp\u003e100% cotton\u003c\/p\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663013560404,"sku":"B24028-SOIL-S","price":257.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663013593172,"sku":"B24028-SOIL-M","price":257.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663013625940,"sku":"B24028-SOIL-L","price":257.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663013658708,"sku":"B24028-SOIL-XL","price":257.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/bermudapantsoil_9241b898-86c4-431b-b5cc-2cba6ca327bc.jpg?v=1792195665"},{"product_id":"v2-zipped-hoodie-night","title":"V2 Zipped Hoodie Night","description":"\u003cdiv class=\"markdown markdown-main-panel md-content enable-updated-hr-color force-compact-layout stronger tutor-markdown-rendering\" dir=\"ltr\"\u003eThis hoodie incorporates heavy duty cotton to keep you warm this season. \u003cspan class=\"citation-5\"\u003eBased in London, Seventh \u003c\/span\u003e\u003cspan class=\"citation-5 citation-end-5\"\u003ewas founded by Bukki Ojo after evolving from a curated '90s archival vintage stall in Camden into an elevated label focused on logo-free minimalist essentialism.\u003csup class=\"superscript embedded\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e The Night V2 Zipped Hoodie exemplifies this ethos, reimagining classic '90s sportswear with signature drop shoulders and a distinctive rounded profile through the body. Finished in the brand's core 'Night' shade, it offers an effortless blend of heavyweight structure, warmth, and timeless style.\u003c\/div\u003e\n\u003cdiv class=\"markdown markdown-main-panel md-content enable-updated-hr-color force-compact-layout stronger tutor-markdown-rendering\" dir=\"ltr\"\u003e\n\u003cul\u003e\n\u003cli\u003eHeavyweight 610GSM fabric construction\u003c\/li\u003e\n\u003cli\u003eCustom YKK Seventh double zipper\u003c\/li\u003e\n\u003cli\u003eClean, stitch-less front kangaroo pockets\u003c\/li\u003e\n\u003cli\u003eDesigned for dry clean care only\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663014019156,"sku":"SVT026-NIGHT-S","price":230.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663014051924,"sku":"SVT026-NIGHT-M","price":230.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663014084692,"sku":"SVT026-NIGHT-L","price":230.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663014117460,"sku":"SVT026-NIGHT-XL","price":230.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/seventhhoodieblack2.jpg?v=1790203053"},{"product_id":"denim-440-bermuda-jeans-stone","title":"Denim 440 Bermuda Jeans Stone","description":"\u003cp\u003eThe Seventh Denim Pleat Pants are made from a Turkish cotton twill denim. The garment is wide leg and loose fitting with a Knife Pleat on the center-front of both legs, concealing the hidden front pockets.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e 100% cotton Turkish denim\u003c\/li\u003e\n\u003cli\u003e Made in Turkey\u003c\/li\u003e\n\u003cli\u003eBroken-down stone wash finish with natural fading throughout\u003c\/li\u003e\n\u003cli\u003eDark grey wash with tonal variation across the leg\u003c\/li\u003e\n\u003cli\u003eStructured waistband with belt loops\u003c\/li\u003e\n\u003cli\u003eBack darts for shape retention\u003c\/li\u003e\n\u003cli\u003eYKK front fly zip closure\u003c\/li\u003e\n\u003cli\u003eTrue to size fit\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eCare info: Cold hand wash separately. Wash inside out. Colour may transfer when new.\u003cbr\u003e\u003c\/span\u003eMaterials: 100% Cotton Turkish Denim.\u003c\/p\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663014314068,"sku":"B24028-STONE-S","price":257.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663014346836,"sku":"B24028-STONE-M","price":257.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663014379604,"sku":"B24028-STONE-L","price":257.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663014412372,"sku":"B24028-STONE-XL","price":257.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/seventhstonejeans3.jpg?v=1790204223"},{"product_id":"denim-440-bermuda-jeans-indigo","title":"Denim 440 Bermuda Jeans Indigo","description":"\u003cp\u003eThe Seventh Denim Pleat Pants are made from a Turkish cotton twill denim. The garment is wide leg and loose fitting with a Knife Pleat on the center-front of both legs, concealing the hidden front pockets.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eYKK hardware.\u003c\/li\u003e\n\u003cli\u003eSide pleats.\u003c\/li\u003e\n\u003cli\u003eSeamless finish.\u003c\/li\u003e\n\u003cli\u003eDenim Weight: 13.5oz\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMaterial is sourced and produced in South Korea. \u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eCare info: Cold hand wash separately. Wash inside out. Colour may transfer when new.\u003cbr\u003e\u003c\/span\u003eMaterials: 100% Cotton.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eModel is 5'11 wearing a size 32.\u003c\/span\u003e\u003c\/p\u003e","brand":"Seventh","offers":[{"title":"S","offer_id":47663014608980,"sku":"B24028-INDIGO-S","price":257.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47663014641748,"sku":"B24028-INDIGO-M","price":257.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47663014674516,"sku":"B24028-INDIGO-L","price":257.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47663014707284,"sku":"B24028-INDIGO-XL","price":257.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/files\/440trousers1-1.jpg?v=1790120600"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/4843\/collections\/long_sleeve_grey_1-2.jpg?v=1792196965","url":"https:\/\/likelihood.us\/collections\/seventh.oembed","provider":"LIKELIHOOD","version":"1.0","type":"link"}