
LIKELIHOOD STORIES
Stories
Americana Through the Lens of Needles
by Keith Powell
Presenting a world where the essence of classic Americana meets the artistry of Japanese design. Needles, founded by visionary Keizo Shimizu in 1997, takes us on a journey that redefines nostalgia with a contemporary edge. Born as an extension of NEPENTHES, Needles captures the rugged romance and the timeless charm of American culture, filtered through an innovative and distinctly Japanese sensibility.
Read more →Introducing, Doublet
by Michael Won
Founded by Masayuki Ino in 2012, Doublet seeks to inject a sense of childlike wonder and imagination into an industry that often takes itself too seriously.
With 7 years of experience working for Mihara Yasuhiro as a chief designer of footwear and accessories under his belt, Ino’s transition to pursue his own brand was an intuitive next step.
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