ON

Founded in 2010 in Zürich, Switzerland, the brand began when three friends came together to change the world of running. It was not just a love of running that brought former professional athlete Olivier Bernhard and his friends David Allemann and Caspar Coppetti together. Rather, they were dedicated to developing a revolutionary idea & shoe design.

Just one month after formally establishing On, the brand’s prototypes won the ISPO Brand New Award, one of the most important prizes for innovation in sport. The hype didn’t stop their either, with enthusiasm oozing from test runners who had related the feeling of these shoes to running on clouds. In the years that followed, the perfect symbiosis of running experience and engineering expertise allowed that first radical idea to be refined.

Touting collaborations from high fashion powerhouse Loewe as well as technical wear titans South2 West8, On Running is the perfect for people looking to exercise in style.